The Gallery is a stylish collection of apartments in Camberwell available through London Help to Buy along with a selection of spacious townhouses.

And for a limited time only, from 6–20 July 2019, we are offering potential buyers a helping hand with furnishing their new home at The Gallery with high quality pieces, in collaboration with online interiors brand – Swoon.

View the Showhome at The Gallery, Camberwell

The new two-bed show apartment at The Gallery has been filled with Swoon’s bestselling pieces, all carefully curated by Swoon Studio’s team of designers to complement the space. Interested buyers can visit the new show apartment during the promotion and enjoy £2,500 worth of Swoon furniture when they reserve a home at The Gallery in early July. Redeemable online, lucky buyers who reserve between 6–20 July 2019 will be able to explore Swoon’s distinctive interior collection online - from their originally designed storage pieces to their bespoke range of sumptuous velvet sofas; buyers will feel right at home in no time without the need to count the pennies after buying a new home.

The Gallery Show Home - Living Area

The Gallery show home - Living area

Discover the inner beauty of Camberwell at The Gallery

The Gallery, which comprises one, two and three-bedroom apartments, as well as four-bedroom townhouses, offers spacious and unique homes for buyers to make their own with an extra £2,500 to spend at Swoon.

The development itself is an ideal investment for families, young couples or single professionals looking to buy in this renowned part of south London. Camberwell is currently undergoing a major regeneration, making it the ‘next big thing’ for first-time buyers. Plans include major improvements to public spaces, such as Burgess Park, and the increase in the number of new developments have encouraged a large number of buyers into this upcoming area.

Andrew Peglau, Head of Marketing at Peabody, comments: “It’s always exciting when you move into your brand-new home, but the reality is that most of the time you have to wait until you can fill it with furniture and stylish pieces that represent your personal tastes. With this offer, we’re hoping to give new buyers the chance to enjoy furnishing their home instantly at the point that they move in; benefitting from beautiful, on-trend pieces from Swoon. Swoon’s collections appeal to a wide audience, so we’re delighted to be able to give buyers a chance to truly enjoy discovering items that they love and can use to decorate their new home at The Gallery in Camberwell.”

Debbie Williamson, Co-Founder at Swoon comments: “We are thrilled to be helping new buyers fill their homes with beautiful pieces. Here at Swoon, we exist for the home obsessed and we create design-led distinctive pieces for homeowners to be house proud. Getting keys to a new home is such a special milestone for new buyers - we are excited to be collaborating with Peabody to be a part of it.”

Promotional offer details

The £2,500 voucher offer is available to those who reserve between Saturday 6-20 July 2019, and is redeemable online at swooneditions.com upon completion of homes. However, this promotion is exclusive to the first 10 reservations at the development during early July, so buyers shouldn’t delay if they want to make the most of this new offer. To view full terms and conditions, or to find out more visit The Gallery development page or contact our team on 020 3369 0297.

Prices at The Gallery start at £422,000 for a one-bedroom apartment, £563,000 for a two-bedroom apartment and £655,000 for a three-bedroom apartment with London Help to Buy available on all one- and two-bedroom homes.

Four-bedroom townhouses range from £787,500 - £866,250.

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